Selling Disruption w/ Peter Lurie of Mast Mobile
Work-Bench
110 5th Ave Fl 4
NY
40.73747604932689
-73.99261863275491
Description
How do you sell something when you are truly selling something disruptive that has never existed before? Launching a new business is difficult enough, but launching a trailblazing solution that changes the way an established market works is another level of complexity entirely. How do you successfully sell disruption in the early days and get enough traction?We are excited to have Peter Lurie, Co-founder of Mast Mobile and before that Co-founder of Virgin Mobile, come join us to share his experiences in doing just that. Virgin Mobile disrupted the annual contract with pre-pay services and Mast is now disrupting how we converge mobile services on a single device. Neither are easy to sell to a skeptical market, and Peter shares what he learned making those early sales and how early sales reps can not only survive, but thrive selling at the bleeding edge.
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Start:
2016-02-16T18:00:00-05:00
End:
2016-02-16T21:00:00-05:00
Category
Business
Tickets